Launching While Female: Smashing the System That Holds Women Entrepreneurs Back
Launching While Female: Smashing the System That Holds Women Entrepreneurs Back
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Beacon
Annotation: An exposé of the gender gap in entrepreneurship and a road map for a more inclusive and economically successful future f... more
 
Reviews: 1
Catalog Number: #258487
Format: Publisher's Hardcover
Publisher: Beacon
Copyright Date: 2020
Edition Date: 2020 Release Date: 10/27/20
Pages: v, 194 pages
ISBN: 0-8070-4297-8
ISBN 13: 978-0-8070-4297-7
Dewey: 658.4
LCCN: 2020011350
Dimensions: 24 cm
Language: English
Reviews:
Publishers Weekly (Fri Oct 06 00:00:00 CDT 2023)

Althoff, former editor-in-chief of Boston Globe Magazine, debuts with a wise collection of advice and encouragement for aspiring female entrepreneurs. Cautioning that startup founders skew overwhelmingly male, she provides hard-won advice from 100 women on overcoming systemic inequities and gaining access to venture capital. Profile subjects include lobbyist Virginia Littlejohn, who discusses how a focus on finding male allies helped secure passage of the Women-s Business Ownership Act of 1988, and Heroclip CEO Mina Yoo, who bemoans how -the conversation in business settings will always come around to her kids-and who-s watching them- in a way that doesn-t happen for her male counterparts. Sexual harassment can still be a problem for the entrepreneurs Althoff interviews, as is a lingering sense that a level of assertiveness admirable in businessmen is unseemly in businesswomen. But she offers skills designed to overcome these obstacles, such as deflecting unwanted advances and finding confidence by faking it, while celebrating the history of female entrepreneurship, from Madam C.J. Walker, a wildly successful early 20th-century provider of hair products for Black women, to today-s Jessica O. Matthews, founder of the clean-energy company Uncharted Power. Althoff-s incisive, practical guide should be required reading for any entrepreneurial woman. (Nov.)

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Publishers Weekly (Fri Oct 06 00:00:00 CDT 2023)
Bibliography Index/Note: Includes bibliographical references (pages 167-193).
Reading Level: 6.0
Interest Level: 9+

An exposé of the gender gap in entrepreneurship and a road map for a more inclusive and economically successful future for us all

Journalist and professor Susanne Althoff investigates the obstacles women and nonbinary entrepreneurs—especially those of color—face when launching, funding, and growing their companies, obstacles that persist because the current start-up world was engineered by and for white men. Through interviews with over a hundred founders across the country and in all industries, Althoff paints a picture of an entrepreneurial system rife with bias and discrimination, where women receive less than 3 percent of this country’s venture capital, struggle to find mentors in the wake of #MeToo, and are dismissed as “mompreneurs.”

The effects of this unequal system—a weaker economy, fewer jobs, less innovation—are felt by all of us, and Althoff explains how more equitable structures in business and entrepreneurship will benefit all people, not just those hoping to fund a startup.

By exploring some of the practical ways we can open the entrepreneurial system to everyone, Althoff provides a rallying cry and a way forward for women entrepreneurs and their allies, showing that change is urgent and within our reach.

Author’s Note
Introduction

CHAPTER 1
Entrepreneurship’s Meritocracy Myth: How we all lose out

CHAPTER 2
Centuries of Second-Class Status: Early women entrepreneurs

CHAPTER 3
The Boys’ Club: Today’s complicated hunt for funding

CHAPTER 4
You Can’t Be What You Can’t See: The power of role models

CHAPTER 5
Sleazy Texts, Late-Night Meetings: A #MeToo reckoning

CHAPTER 6
The Big Effect of Little Insults: The microaggression problem

CHAPTER 7
Owning the Room: How confidence is found (and faked)

CHAPTER 8
A Shoulder to Lean On: The search for mentors and support

CHAPTER 9
Entrepreneurship’s Potential: Making it work for everyone

Acknowledgments
Notes


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